Other ways to make money on YouTubeHow To Earn Money Online From Home ?
Multi- channel networks
If you've already done a bit of research into making
money on YouTube, you may have come across the term 'multi-channel Networks' or 'MCNs'. As the name suggests, MCNs are
essentially management groups for YouTube channels – a bit like how
multiple musicians will be signed to a single record label.
Part of an MCN could give you access to better quality
production and editing facilities, the opportunity to collaborate with other
channels or celebrities, as well as help with marketing and growing your
channel.
The dangers of MCNs In return for the support an MCN
gives you, you'll need to sacrifice a percentage of your earnings as well as
other creative privileges. This sounds fair in principle, but MCNs are often
accused of abusing their power and serving up a rough deal for their
content creators.
Famous You Tubers suggested to us that they could have
earned a lot more from their videos had they not been "in a very bad
advertising network and legally locked into a contract" – and it's not
just the smaller channels that fall victim to MCN greed, either.
So, while joining a multi-channel network can be a great
way to take your work to the next level, you should never sign a contract
that you're not happy with. These companies can, will and have taken advantage
of content creators before, and you could end up earning less money than you
would if you'd just gone it alone!
YouTube Partner Programme
The YouTube Partner Programme (YPP) is a scheme that
allows video creators on the site to start monetizing their content. Members of
the programme can earn money from a number of sources, including:
Adverts on your videos
YouTube Premium subscribers watching your content Channel memberships
(where paid subscribers get exclusive content)
Super Chats (where
viewers in a live chat can essentially boost their comment to make it more
visible to the streamer)
Unfortunately, you won't be able to become a member of
YPP if you have just one viral video to your name.
Before you can join, you'll need to have over 1,000
subscribers and your videos must have been watched for a total of over
4,000 hours in the last 12 months. You'll also need to ad here to YouTube's
community guidelines and terms of service.
Once you're in, you'll need a Google AdSense account.
Don't worry if you think your viewers will be put off by commercials – you can choose
which types of ads appear on your videos, like skippable clips or
overlaying banners.
Oh, and just to be clear, you can't monetize any
videos with copyrighted material in them. So if you filmed a short section
of a gig and put it on YouTube, you wouldn't be able to make money from any ads
on this video. Of course, reaching the thresholds required to join the YouTube Partner
Programme is a big ask. Here's what Jack had to say when we asked him how to
grow your channel to the point where you can join YPP:
Joining the YouTube Partner Programme
Firstly, you should upload consistently – not
necessarily daily, but maybe a few times a week. Make sure you don’t have gaps
of a few months, as people tend to forget you exist!
You can schedule videos on YouTube so they'll upload if
you're away somewhere, so getting ahead of your videos is a good plan!
You should also spread your videos onto other
platforms, like social media, as this can really help to spread your name.
Finally, make friends on YouTube! Obviously you
should be careful, but doing collaboration videos is a great way to expand your
brand.
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